How to handle 'year of the buyer'


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As for marketing and servicing listings, Rouda said all firms and agents do a good job in this area, but it's key to make sure the client knows this. "We recognized last fall that the market was more balanced, so we developed some in-branch training particularly for new agents to help bring them up to speed on what new market conditions are like," said Sherry Chris, chief operating officer of Prudential California, Nevada and Texas Realty.

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How to handle 'year of the buyer'